The Plastic Surgery Channel

Instagramming Plastic Surgeons – OK for Patients?


The world of social media seems to encompass all walks of life, including the realm of plastic surgery. Many surgeons maintain what might be termed a reality show on social media, videoing every aspect of their practice – including surgery – to post publicly for all to see. While this has turned out to be great marketing for some, is it the right environment for patients?

Plastic surgery, after all, isn’t only about “making someone prettier.” Most all patients are there to *feel* better, and plastic surgeons began and will end their careers as physicians first. The job of a physician is to care for their patients to the best of their abilities. Some may question whether hosting a mini reality show in the OR for Instagram meets the standard of care typical for a great physician.

On this PSC Media Wire, John Hammarley asks board certified plastic surgeon Dr. Douglas Steinbrech about where he stands on his specialty.