PSC Marketing

Video – Why You Need It and The Plastic Surgery Channel!

Video – Why You Need It and The Plastic Surgery Channel!

Everywhere you look on the Internet these days, there’s VIDEO. If you want to learn how to cook a new dish – there’s a video for that. If you want to learn how to redo your bathroom – there’s a video for that. If you want to see what happened in the news today – there’s a video for that. If you want to research ANY topic – there’s a video for that. Certainly, if patients want to research plastic surgery, there needs to be a video for that on YOUR website!

Why is video important?

One minute of video is said to be worth 1.8 million words. If you scroll down your Facebook feed, there is no doubt that people want to watch – not read. Patients would rather consume video than anything else! Studies show that VIDEO is even more important than before and after photos on surgeon websites! The Plastic Surgery Channel understands the value of video and we know how to leverage its power!

A plastic surgery website cannot compete without quality, and continuous video content. Being a member of PSC gives you exactly that – quality video content through out the year – adding new content to your site for search engines to see and rank and for patients to connect and convert! As a member, you receive 12 – 18 videos a year, plus a sizzle reel for each video to use on Social Media, and an automated video gallery that is housed on the BEST video player real estate in the industry, Brightcove. The PSC team will work with your web developers to integrate video into your site showcasing and leveraging your new content.  PSC offers a variety of programming to educate, engage and inform.

More than a Production Company

 

The Plastic Surgery Channel is more than a video production company.  eing a member of the channel brings opportunities to connect with other experts in plastic surgery and be part of that very important community. Film with leading experts and broaden your message to patients. Members gain a listing on www.theplasticsurgerychannel.com and establish another authoritative, credible back link for their site. Member videos are also distributed across the channel’s 8 media platforms daily. The PSC’s YouTube channel has over 11,000 subscribers and over a million views!

Connect with Community and Patients

Being part of PSC allows you to connect with patients before they even meet you! Studies show that over 80% of patients decide and commit to surgery and the surgeon before they ever walk in  your door – before they ever have a consult! Video is your most powerful marketing tool! Join PSC and let’s make beautiful videos together!

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